More praise for the online retailer.
ASOS is again being praised by customers and this time it’s for their new lingerie range.
The online retail giant has now dropped a new underwear range that comes in a wide variety of “nude” shades to suit different skin tones.
Sharing the news of their new range, ASOS took to Twitter to post pictures of some of their stunning models showing off the lingerie, proclaiming:
“New undies just in!”
New undies just in ?? ?? ?? ?? ?? pic.twitter.com/FxytXl4Bdb
— ASOS (@ASOS) April 10, 2018
The range is already receiving huge praise from customers around the world, especially those who’ve struggled to find a “nude” shade of underwear that suits their skin tone.
It’s also receiving applause because of the size range available, coming in plus size, fuller bust, and maternity.
Love this shot SO much!
— Carly Rowena (@CarlyRowena) April 10, 2018
Already browsing and hearting all the things I must own!
— YD (@yay_y4y) April 10, 2018
I want it.??????
— Sonia Max-Macarthy (@Rokkson) April 10, 2018
Diverse + real bodies = ??????
— lana le (@woolypear) April 10, 2018
This isn’t the first time ASOS has released a nude collection in a range of shades either.
The retailer did the same with their barely there heels earlier this year, releasing multiple shades to suit a wider range of skin tones.
???? @ASOS – more of This please! ‘Nude’ is more than boring beige! pic.twitter.com/9imiLcLeAd
— Georgina Horne (@FFigureFBust) April 3, 2018
ASOS’ new range comes after many beauty and fashion retailers continue to be criticised for their lack of diversity when it comes to applying term “nude” to products.
